What are some ideas you might use for your assignment pitch?
My first idea was to write an article about Anti-bullying week, since that was going on with various initiatives across the country when I did the research. I started collecting tweets and contacting sources, but never got any reply from the founding organisation so I had to give up that idea and find another one.
I then decided to write about Purple Tuesday, that was the 13th of November. Purple Tuesday was the UKs first accessible shopping day, a campaign that aims to highlight the importance of disabled costumers and the struggles they face when shopping on the high street.
Come up with a list of primary source contacts for your piece. Find their contact details.
Kristine, a spokesperson for the organisation Purple that founded the campaign – firstname.lastname@example.org
Holly Scott-Gardner, a woman living with a rare eye condition that affects all aspects of her life, including going shopping. She tweeted of the importance of the campaign under the hashtag #Purpletuesday – email@example.com
Research their backgrounds and the background of the story with secondary sources.
The secondary sources I used, besides embedded tweets from people, was information from the campaigns site: https://purpletuesday.org.uk/
I also used information from a media package with press releases that I found on their website, as well as quotes from the CEO Mike Adams that was provided in the press release.
Another secondary source was Kristine, the spokesperson for Purple, since I got some facts and figures from her that I used in the article.
Interview questions for each source.
Questions for Purple’s spokesperson: Why is Purple Tuesday important? What do you want to accomplish with the campaign? What response have you gotten from the campaign?